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Why and How to Use Memes in Your Marketing Strategy

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Let’s start off by explaining what a meme is, in case you haven’t used the internet since dialing up on AOL 3.0. A meme, as defined by Merriam-Webster, is ” an amusing or interesting item (such as a captioned picture or video) or genre of items that is spread widely online especially through social media”.

5 Tips for a Productive Home Office

a white desk with two chairs and a potted plant

Whether your job is temporarily relocated to your home, or you have a permanent work-from-home position, you will still want the best working atmosphere. While seasoned remote workers find themselves just as productive at the kitchen table for a day, the home base of the in-house office should be one that promotes your success and doesn’t hinder it.

Why Do People Read Blogs?

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With the constantly developing marketing trends, Google’s incredibly dynamic algorithms, and the changes in how people seek information, you may wonder – do people still search for and read blogs?

Working from Home: 5 Tips for Success

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As more and more companies shift to working from home, we have been asked quite often for tips on the transition, both from the business owners and the employees. In this blog, I’ll speak to both types.

Marketing FAQs: Our 3 Most Frequent Questions, Answered

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To many, marketing is a mysterious beast. A beast whose techniques are ever-changing, whose strategies evolve by the minute, and whose constantly rotating algorithms are virtually impossible to keep up with if you’re not dedicated to it 24/7.

Marketing Trends for 2020 [It’s All About the Customer]

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The umbrella term of “marketing” broadens by the year. In the past, it has been a newspaper ad, a Yellow Page listing, or a postcard dropped in the mail. Marketing trends have moved more toward the customer experience, rather than the delivery of an in-your-face advertisement.

The Best Times to Send Your Marketing Emails [Research-Backed]

a person typing on a laptop with the words the best times to send your marketing emails

You may think the most important aspect of your email marketing campaign is the content of your emails. While content is the substance of each email, it’s practically useless if it does not reach your audience when they are willing or available to receive it. 

Facebook Is Changing Up Marketing Measurements

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It’s the end of 2019 and like it or not, social media isn’t going anywhere as Facebook has proven year over year. If you are in marketing, public relations or any form of sales or communications role, you have to face it that you need to know how all this social media stuff works.

Your CRM Should Be Treated Like Your Favorite Wine

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The first thing that might have crossed your mind is, “What is a CRM?” CRM stands for Customer Relationship Management and is vital for today’s sales and marketing. If your company doesn’t have one or you need to understand its purpose better, then check this out.