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Have You Heard of IGTV?

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Instagram is taking the center stage and setting itself aside from social media platforms – all at the same time. Since Instagram launched in 2010, Instagram has al ways been the place to connect with the people who inspire, educate and entertain you every day. Instagram has not only flourished, but has grown into being a leading competitor to all other social media platforms with an astonishing community of one billion users. So, what is this new app and feature creating a stir in the social media world? Instagram has blessed us with Instagram T.V.

Social Media Advertising – Holiday Boosting Engagement

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Half of all holiday shoppers will be influenced in some way by social media activities this year, according to a survey on holiday shopping from MarketLive. This means that social media will be particularly important for businesses this season.

Love It or Hate It, You Still Need Social Media

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Having a social media presence without a social media strategy is as counterproductive as playing a soccer game without a goalie. Trying to build your brand on social media without a strategy will be fruitless. Every business needs to leverage social media in the most effective way possible.

Facebook Cover Photo Dos And Don’ts

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Have you thought about your cover photo recently? If your answer is no, you probably should read this article and take a few pointers on the cover photo dos and don’ts on your social media pages. It’s one of the first thing users see when visiting your page, make sure you are using it to its full potential.

3 Must-Do’s For Instagram

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It’s a go-to social media platform for so many creative businesses, entrepreneurs, photographers and everyday people. Let’s harness Instagram’s powerful ability to boost your brand, social media performance and visibility. As with all social media marketing Instagram has a set of its own strategies, so here is a basic outline of 3 absolute must-do’s for Instagram to supercharge your business.

The Ethics of Social Media Marketing

the words the politics of social media marketing

One of the most common themes in cultural narratives is: What happens when new technology is used for bad? This question has fascinated people for as long as we’ve had significant technological advances.

Boosting Your Brand With Instagram Ads

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Getting in front of your audience is important to the success of your business. Having and using a business Instagram account is a great way to reach and connect with your audience. We’ve talked before about how important it is to have a solid content strategy.

What is a Micro-Influencer?

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Social media influencers have received a lot of attention in recent years in marketing circles – and for good reason. Using influencers as a part of your marketing strategy is incredibly effective – especially among Millennials. 

How to Use Twitter for Business Marketing

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You’ve probably been told that you need a Twitter account if you want to grow your business these days. Twitter is being used successfully by companies of all sizes to enhance their brand’s reputation and recognition. Once you have mastered the skill of creating great Twitter posts, you can begin making conversions in no time. […]