Dos & Don’ts of Inbound Marketing For Your Vacation Rental Company
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![two hands giving thumbs up to each other](https://b682448.smushcdn.com/682448/wp-content/uploads/2023/03/sketch-of-thumb-up-and-thumb-down-hand-signs-vector-illustration_M14lLfO__L-scaled-1024x857.jpg?lossy=2&strip=1&webp=1)
3 BIG Ways Google’s New Ad Change Affects Marketers
![a screen shot of a google search for a business](https://b682448.smushcdn.com/682448/wp-content/uploads/2023/03/right_side_ads-1024x597.jpg?lossy=2&strip=1&webp=1)
![a screen shot of a google search for a business](https://b682448.smushcdn.com/682448/wp-content/uploads/2023/03/right_side_ads-1024x597.jpg?lossy=2&strip=1&webp=1)
Maybe you have noticed it, maybe you have not, but Google has officially removed all PPC ads on the right side of their search screens. Since the big change, there has been a great deal of speculation on what this means for marketers.
4 Ways Hiring a Marketing Firm Can Boost Your Business
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![a woman making four different faces with the caption, 4 ways hiring a marketing firm can booster your](https://b682448.smushcdn.com/682448/wp-content/uploads/2023/03/4Ways_Hiring_a_Marketing_firm_can_boost_your_business.jpg?lossy=2&strip=1&webp=1)
“If you keep doing what you’ve always done, you’ll keep getting what you always got.” – W.L. Bateman
3 Tools to Help Boost Your Aviation Marketing Plan
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![a woman standing in front of a white wall with the words 3 tools to help post your](https://b682448.smushcdn.com/682448/wp-content/uploads/2023/03/3_Tools_to_Help_Boost_Your_Aviation_Marketing_Plan.jpg?lossy=2&strip=1&webp=1)
5 Reasons a Marketing Plan for Your Drone Company is Essential
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![a small plane flying over a city with the words 5 reasons a marketing plan for your drone company is](https://b682448.smushcdn.com/682448/wp-content/uploads/2023/03/5_reasons_a_marketing_plan_for_your_drone_company_is_essential.jpg?lossy=2&strip=1&webp=1)
Tips for a Successfully Optimized Landing Page
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![a person typing on a laptop with the words landing page tips and tricks](https://b682448.smushcdn.com/682448/wp-content/uploads/2023/03/Landing_page.jpg?lossy=2&strip=1&webp=1)
Landing pages are an essential tool for generating new leads. However, most landing pages are hardly optimized to their full lead generating potential. Did you know that typical landing pages lose over half of their visitors within the first 3 seconds? Now I know what you’re thinking, “then how do I keep my visitors and successfully convert them into leads with such a short window?” Don’t worry, we have you covered. Below is a list of tips for creating a successfully optimized landing page.
What You Need to Know About 2016 Marketing
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![a man in a suit writing on a chalkboard](https://b682448.smushcdn.com/682448/wp-content/uploads/2023/03/22-e1691871470212.jpg?lossy=2&strip=1&webp=1)
As marketers we are constantly having to educate and reinvent ourselves on the latest revolutions in the marketing world. The new dawn of digital and rise of social media has changed the landscape of marketing. Next year we will have all kinds of new tactics to embrace in our 2016 marketing plan. Below is a list of trends and tips to know about 2016 marketing before this year comes to an end.
7 Important Things You Must Know About Email Marketing
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![a hand is holding an envelope in front of five mail boxes](https://b682448.smushcdn.com/682448/wp-content/uploads/2023/03/email-concept_GyZzBcSO-scaled-1024x918.jpg?lossy=2&strip=1&webp=1)
Take the time to create a plan for your email marketing stategy and be sure to use these helpful tips.