Facebook Cover Photo Dos And Don’ts
Have you thought about your cover photo recently? If your answer is no, you probably should read this article and take a few pointers on the cover photo dos and don’ts on your social media pages. It’s one of the first thing users see when visiting your page, make sure you are using it to its full potential.
How Facebook Pages Update Benefits Instagram Business Accounts
Living in a world where convenience is king, Facebook Pages just blessed its users with their newly updated feature. Instagram’s availability on the pages manager app is truly the royal treatment.
Love It or Hate It, You Still Need Social Media
Having a social media presence without a social media strategy is as counterproductive as playing a soccer game without a goalie. Trying to build your brand on social media without a strategy will be fruitless. Every business needs to leverage social media in the most effective way possible.
Social Media 101: Instagram Stories and Highlights
We’ve learned about the basics of Instagram and how to set up an account and get started. However, there’s so much more to this highly-visual form of social media than just hashtags and news feed posts.
Creating an Instagram Content Strategy
Content is king on all social media sites, but on Instagram, there are extra layers to making sure your content really pops. The highly visual and laid-back nature of this platform creates both unique challenges and opportunities as you craft your content strategy for Instagram.
The Ethics of Social Media Marketing
One of the most common themes in cultural narratives is: What happens when new technology is used for bad? This question has fascinated people for as long as we’ve had significant technological advances.
Boosting Your Brand With Instagram Ads
Getting in front of your audience is important to the success of your business. Having and using a business Instagram account is a great way to reach and connect with your audience. We’ve talked before about how important it is to have a solid content strategy.
What is a Micro-Influencer?
Social media influencers have received a lot of attention in recent years in marketing circles – and for good reason. Using influencers as a part of your marketing strategy is incredibly effective – especially among Millennials.
Self Promoting on Social Media: The Dos and Don’ts
Self-promoting on your social media platforms can be tricky. Many brands are torn between not wanting to alienate potential audiences through spammy interactions, but also knowing that they need to advertise and promote themselves in order to get followers and increase business.
Social Media Management Platforms: A Comparison Guide
You know the importance of social media marketing, but all of the different aspects to successfully running social media accounts for your brand can seem overwhelming – especially if you’re wearing more than one hat in your business.