How to Use Hashtags on Twitter: A Simple Beginner’s Guide
An important part of any company’s social media presence is knowing how to utilize each platform to their advantage. Twitter is a social media powerhouse, not just for private use but also for business use and knowing how to utilize it is important to your social media success. One of the hallmarks of Twitter is the hashtag. In order to make the most out of your social media presence on Twitter, it’s a good idea to know how to make the best use of hashtags. There are some simple things to keep in mind that will help boost the effectiveness of your Tweets.
How to Set Up Your Business Twitter Page
Setting up a Twitter page for your business is a great way to interact with customers and stay on top of current trends. Twitter is a fast-moving social media platform that is great for solving customer problems, building a strong brand, sharing information and so much more.
What is Social Listening?
Are you hearing your audience – or are you listening to them? While the two terms may seem interchangeable, there is a key difference that can set your company or brand apart. Hearing is receiving and understanding data. Listening, however, is hearing, understanding and then applying that data.
Make Your Marketing Easier With These Brain Storming Tools
When it comes to content creation, coming up with solid ideas can be a challenge. The whole marketing team needs to work together to create a vision for your campaign, and there needs to be plenty of runway to expand on the idea long term. If your current marketing meetings are falling short, there are a few tools you can be using to increase communication and cooperation, while also providing you with inspiration and organization along the way.
What in the World is an Instagram Pod?
Those who follow social media trends know that the only constant is constant change. From one day to the next, a social media platform will update their terms, or algorithms, or layout… At this point the social media pros are catching on and wasting no time in finding ways around the new rules. For those who want to keep their engagement up and rely on their social media accounts for business or revenue, keeping up with the times is vital.
Guest Blogging – Yay or Nay?
Guest blogging. Ever heard of it? It’s often an underutilized tool, but if you figure out how to do it well and create opportunities for yourself it can do a lot of great things for your SEO success, increasing your social reach, and widening your audience.
Fostering a Community of Loyal Fans to Your Brand
Community. We know what it means. It is a group of people with common interests interacting with each other. When it comes to marketing it is important to create connections and build meaningful relationships. You don’t merely want people to sit and watch. You want voluntary interaction and engagement.
How to Tell a Story About Your Brand That People Want to Hear
Storytelling has long been a part of us as humans. We tell stories everyday, typically seeking some kind of emotional response. So why should our online storytelling be any different? As our marketing efforts are shifting more and more online it is important to harness our storytelling skills for the web, especially on your social media. Using storytelling as a branding tool will help your online presence seem more human and give your visitors a more valuable experience.
Snackable Content and How to Create It
Snackable content is content that is short, sweet, and sharable. This concept has been around for a while, however it is still relevant in today’s fast paced world. People, by nature, will scroll past things that do not grab their attention.
Responding to Haters: How To Handle Negative Guest Reviews
The Internet is a free-for-all for consumers wanting to leave comments and reviews. Inevitably, some of these online reviews could be negative.