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Content Marketing

Email Marketing Campaigns

Unlocking the Power of Magnetic Email Campaigns: Strategies for Engaging Audiences

In the ever-evolving landscape of digital marketing, one thing remains constant: the effectiveness of email campaigns. However, not all emails are created equal. Some effortlessly capture recipients’ attention, while others sink into the abyss of unread messages. The secret lies in crafting magnetic email campaigns that not only stand out but also engage and resonate […]
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3 Must-Do’s For Instagram

It’s a go-to social media platform for so many creative businesses, entrepreneurs, photographers and everyday people. Let’s harness Instagram’s powerful ability to boost your brand, social media performance and visibility. As with all social media marketing Instagram has a set of its own strategies, so here is a basic outline of 3 absolute must-do’s for Instagram to supercharge your business.
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Creating an Instagram Content Strategy

Content is king on all social media sites, but on Instagram, there are extra layers to making sure your content really pops.  The highly visual and laid-back nature of this platform creates both unique challenges and opportunities as you craft your content strategy for Instagram.
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What is a Content Marketing Plan?

You know creating content is essential to your inbound marketing strategy. Do you have a plan for the creation, delivery, and management of your content to optimize its effectiveness? Like puzzle pieces, individual content needs to fit with the content around it to reach its full potential and complete the image you're working to create for your business.
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How to get 100 Followers on Instagram

Instagram has quickly become one of the top social media platforms. With over 800 million active users monthly, many brands and businesses are creating accounts to reach a wider audience.Using this platform effectively is a great way to connect with your target audience - but it can be a little overwhelming to know where to start. How can you grow your audience and better connect with the followers you already have? We’ve collected a few simple tips that you can use to gain 100 followers on Instagram.
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Make Your Marketing Easier With These Brain Storming Tools

When it comes to content creation, coming up with solid ideas can be a challenge. The whole marketing team needs to work together to create a vision for your campaign, and there needs to be plenty of runway to expand on the idea long term. If your current marketing meetings are falling short, there are a few tools you can be using to increase communication and cooperation, while also providing you with inspiration and organization along the way.
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Conducting a Content Audit

Content audits. The word ‘audit’ brings pictures of tedium and boredom. I’d like to call it a ‘content investigation’ to make it sound more interesting, but in all actuality, an audit is an audit no matter how we try to spin it.
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Guest Blogging – Yay or Nay?

Guest blogging. Ever heard of it? It’s often an underutilized tool, but if you figure out how to do it well and create opportunities for yourself it can do a lot of great things for your SEO success, increasing your social reach, and widening your audience.
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