Project details
- The Breakers of Fort Walton Beach
- 2015
- Social Media Management
- Facebook, Twitter, Google, Blog
Social Media Marketing
The Breakers of Fort Walton Beach is located on the beautiful Emerald Coast of Florida. When we began working with them, there were periodic posts made with little interaction. The General Manager didn’t know what was going to be posted until she saw it on her social media.
Challenges
Lack of growth and interaction with their Facebook page.
The strategy wasn't explained to them.
ROI wasn't present.
Solutions
We developed a plan and implemented more platforms to expand their reach: Twitter, Pinterest, and Google
All content was presented to the GM for approval before going live.
They were able to see their ROI as their engagement increased and their online presence expanded.