Sonja Dyess, Author at Captevrix

May 4, 2023
Marketing, Marketing Tools, SMS Marketing

SMS Marketing: Dedicated Platforms vs All-In-One Software Solutions

SMS marketing is generating a lot of buzz for a good reason. According to industry data, branded text messages are opened and viewed 98% of the time. On top of that, 45% of consumers take action within 90 seconds of opening a text message. Because texts can reach a large audience, 52% of marketers currently […]

March 30, 2020
Content Marketing, Inbound Marketing, Instagram

What’s New With Instagram

The title can be a little misleading, as this is basically what is new with Instagram for me, and possibly most of our readers. See, I don’t manage Instagram full-time, we have someone that does that. But who better to write a blog about Instagram than someone that has just as many questions about the […]

March 9, 2020
blogging, Content Marketing, Inbound Marketing

How to Blog the Right Way

At Captevrix we work with a lot of interns that may not understand the basics of blogging. This sparked my idea, as I know that our clients may not understand the anatomy of a blog either – but they don’t have to, it’s why they have us. I’m going to share with you the current […]

February 20, 2020
Content Marketing, Inbound Marketing, Marketing, Website Design

How to Get Started on Website Redesign

You have decided it is time to redesign your website. Some of you may have really good reasons as to why you want to redesign your website, and others just want to because they “feel” it is needed. For those that are ready to get started, let’s back up for just a minute and be […]

November 29, 2019
Facebook Content, Marketing, Social Media

Facebook Is Changing Up Marketing Measurements

It’s the end of 2019 and like it or not, social media isn’t going anywhere as Facebook has proven year over year. If you are in marketing, public relations or any form of sales or communications role, you have to face it that you need to know how all this social media stuff works. With […]

November 8, 2019
CRM, Inbound Marketing, Social Media

Your CRM Should Be Treated Like Your Favorite Wine

The first thing that might have crossed your mind is, “What is a CRM?” CRM stands for Customer Relationship Management and is vital for today’s sales and marketing. If your company doesn’t have one or you need to understand its purpose better, then check this out. So why should your CRM be treated like […]

August 23, 2019
Customer Service, e-mail marketing, Marketing

Marketing Stats Every Business Should Know

As I get older, the year seems to fly by faster and faster. I can’t believe we are already in August and have to start thinking about what we can look forward to in the new year, but first let’s reflect on what we have seen in 2019 so far.

July 16, 2019
Content Marketing, e-mail marketing, Marketing

HubSpot Has Done It Again- More Free Tools

Many marketers like myself have not only heard of HubSpot but are probably using it right now. Yes, we use Hubspot every day and our clients do too. Why? Because it’s pretty awesome and it is a marketer’s dream. One of the cool things is that their trials are fantastic! Ever heard of the bed…

May 21, 2019
Customer Service

Chatbots & The Evolution Of Customer Service

Chatbots – not the beginning of a robot takeover, but perhaps the beginning of the customer service takeover. Many people don’t know that chatbots have been in the making since the 1960s.

May 13, 2019
Marketing Thoughts

Choosing a Marketing Firm: A Vendor or A Partner?

It’s common practice to outsource your marketing. Seeking marketing professionals is often a great idea. Outsourcing specific projects and tasks can allow businesses to tap into the resources that third-party marketers have access to. It’s usually more cost effective to hire third-party experts than it is to recruit, train, and develop a team from within. […]

Sonja Dyess

SMS Marketing: Dedicated Platforms vs All-In-One Software Solutions

What’s New With Instagram

How to Blog the Right Way

How to Get Started on Website Redesign

Marketing Stats Every Business Should Know

HubSpot Has Done It Again- More Free Tools

Chatbots & The Evolution Of Customer Service

Choosing a Marketing Firm: A Vendor or A Partner?

SendSpark: Revolutionizing Video Communication and Outshining Competitors

SMS Marketing: Dedicated Platforms vs All-In-One Software Solutions

Don’t Let Missed Calls Cost You: The Crucial Impact of Answering Business Phone Calls on Revenue Growth

Facebook Statistics: Understanding the Numbers Behind the Social Media Giant

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