Project details
- Triad Financial Services
- 2021
- Digital Marketing
- Website,Email, Social Media, Blogs, Offers
Digital Marketing
Triad Financial Services knew its online presence needed help. Their Marketing Director could not take on any more tasks, as the national financial company was growing. The leadership team decided not to hire an assistant but to look for a team that could easily manage their digital strategy.
Challenges
The website design was new, but struggled.
Social Media was not utilized.
Email Marketing wasn't being used.
A digital strategy wasn't in place.
Solutions
Website content was updated with long-tail keywords.
A content plan was designed with the marketing director. Social media was activated immediately.
Blogging and attractive downloads were implemented.
Segmented email blasts were submitted on a regular basis.
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