4 Reasons to Outsource your Resort Marketing
As a resort manager, you know that marketing is an important tool to attract people to stay at your resort. When you don’t have time to put a lot of effort into your marketing strategy, what do you do? Typically, you skimp on the marketing aspects of your resort and focus on other pressing issues you may have as a resort manager. However, there is a simple solution for you that will let you continue working on those important issues and not skimp on consistently marketing your resort.
3 Ways to take your Vacation Rental Property to the Next Level
You want to be on top. Who doesn’t? The only thing standing in your way is that spark of passion to motivate you to take your vacation rental property to the next level. You have a website, a few positive reviews, and a Facebook. So what do you do to get to the next level? As you begin to have more guests you have to increase your efforts to keep up and push yourself to the next level.
How To Get More Reviews
I recently attended a networking/seminar that was hosted by a wedding magazine. It was great hearing about some of the challenges that these business owners had. But one challenge stood out to me: business owners were commonly struggling with how they could get more reviews and manage them well.
Facebook Is Improving Their Ads Once Again
At Captevrix, we have experienced great results with Facebook advertising. Everything from boosting to lead generation. Today, Facebook launches new additions to their advertising options:
How Negative Reviews Can Help Your Business
You may be saying to yourself, “this person has lost her mind, negative reviews can only hurt, not help.”
What is more important in your resort email marketing: Your open rate or your click rate?
Email marketing is growing as a valid and successful way of closing your leads into customers and keeping your customers happy. It is a channel that you own and can use to reach many people at once.
3 Tips for Consistent Vacation Rental Marketing
In the technology age we currently live in, the world seems to be getting busier and busier. We encounter thousands of messages a day, from all different directions. Therefore, consistency is key in getting your message heard and seen.
Facebook Pages App Has New Features
For those of us that rely heavily on the Facebook Pages App to manage multiple pages, the new features are a great addition. I personally manage 30+ accounts and depending on the time of year it can get pretty hectic, but I love it!
Trip Advisor Improves Site Security
Trip Advisor is a big player for most hotels, resorts and vacation rentals. As we all know, most vacationers check out Trip Advisor before making that reservation, that’s why they are a must in your marketing strategy.
How to Handle Negative Guest Reviews: Examples & Techniques
Managing your resort, condominiums or hotel reviews are easy when the customer is boasting and raving about you. A simple “thank you, can’t wait to have you back,” and you’re done. Other times when they are a little upset or have decided to go on an all out war with your establishment, that’s another story!