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Should You Remove the Dates on Your Blog?

the words should you remove the dates on your blog?

Have you ever researched a big purchase or project and spent hours researching online only to realize that the information is out of date and irrelevant? If you’re like most Americans, you spend a good deal of time researching online before making a major decision. Chances are, you look at a blog post’s publish date to see if the information is relevant. 

How to Hire the Best Customer Service Team Member

a man wearing a suit and tie with the words how to hire the best customer service team member

We’ve all been there, you call a customer service center and get on the phone with a representative and this person has one of the followings attitudes: low energy, angry, rude or they may be the one person who knows nothing about their product or company policies. They might even be the customer service rep that does not know how to direct you into the right department or has no clue as to the solution to your problem. In the end you are frustrated and unhappy with the experience.

Battle of the Click: PPC vs Organic Traffic

two boxing gloves in the air with text battle of the click ppc vs organic traffic

When it comes to your brand’s website, both of these competitors have their advantages. But what are some of those advantages and which one will help drive your brand better?

How to Reduce Customer Churn

the words how to reduce customer churn

No one likes being left behind – especially when the person leaving is your customers. Losing customers is a difficult part of any business, especially considering that getting new customers is much more expensive than retaining existing ones. Not only does it reduce your revenue, customer churn is frustrating and perhaps even discouraging.

Networking: How Important Are Trade Shows to Your Marketing Efforts?

the words networking how important are trade shows to your marketing efforts?

In today’s society, it is very easy to get caught up in the online world. Between social media, shopping, video streaming, video chatting, and instant messaging, being online has a way of taking up a lot of our time and our energy whether it’s for catching up with family and friends, preparing for the week, or relaxing for a little while before we wind down.

Email Marketing Platforms: Ranked

the words email marketing platforms ranked on a blue background

Companies have had decades to refine email techniques and respond to consumer trends. Recent laws that allow people to unsubscribe from emails means that marketing companies have had to learn how to make customers want their emails. Many marketers have learned what it takes and email marketing is making a comeback. Even through all of the changes of laws, consumer habits, technology, and social media, email has remained one of the top ways to market.  

Tips on Vlogging for your Business

a person holding a camera with the words tips on vlogging for your business

Are you thinking about taking your business to the next level with Vlogging? Maybe you already have started your business vlog, but you are just not sure what to do or how to make it successful. In any case, vlogging is something that you can do that your audience can connect with, and you will […]

Companies That are Crushing it in Customer Service on Social Media

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Customer service is one of the most important parts of your company. Having outstanding customer service is the key to having a successful and profitable company. Some companies become greedy and forget that the consumer is the one that makes the company profitable.